Sound familiar?
If you wear your hair up daily, you may notice:
A crease where your hair tie sits
Strands pulling as you take it out
A section feeling weaker over time
It’s not always obvious but
where tension is held, stress is repeated.
The SmartCore difference
A different kind of hold.
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TRADITIONAL ELASTIC HAIR TIE
✕ Firm, fixed hold
✕ Holds hair in one place, where tension can build
✕ Can feel tight depending on use
✕ May leave a visible crease
✕ Often removed by pulling
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BUNLUV SMARTCORE SPIRAL SCRUNCHIE
✓ Softer, flexible hold
✓ Designed for a more even feel
✓ Designed for everyday comfort
✓ A softer finish on the hair
✓ Slides out more easily
An alternative to elastic based hair ties
Traditional elastic hair ties hold hair in one fixed position.
BUNLUV SmartCore scrunchies combine an internal spiral structure with a fabric outer layer that reduces direct contact with the hair. This allows for a more flexible hold.

It's not obvious on the outside. It's what's inside that feels different.
Designed with purpose
Not just a scrunchie.
Spiral-core construction and carefully chosen fabrics, made for the moments you're in motion and the rituals in between.
1. Spiral Core
Designed to help avoid a single pressure point in the hair
2. Even Hold
Designed to distribute tension more evenly across the hair
3. Chosen Fabrics
Mulberry silk, satin, and active fabrics selected for how they feel against hair
Most Loved.
BEST SELLERS.
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Mulberry Silk Scrunchie – Dark Chocolate
Regular price $22.00Regular priceUnit price perSale price $22.00 -
Swim Scrunchie – White
Regular price $18.00Regular priceUnit price perSale price $18.00 -
Mulberry Silk Scrunchie Set – Nude
Regular price $52.00Regular priceUnit price per$0.00Sale price $52.00 -
Mulberry Silk Scrunchie – Nude
Regular price $22.00Regular priceUnit price perSale price $22.00
Trusted by
Australian Hair & Fashion Experts.
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LORNA JANE
"Gotta say, I love this scrunchie"
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SIGOURNEY CANTELO
"This scrunchie is genius"
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CHRISTINE MAI
"I literally wear them everyday"
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DAVID CORRY
"We love the products from BUNLUV"
Find your fit
When does your hair need extra care?
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Postpartum, fine or fragile hair
When your hair feels different to usual -
Work to weekend
When your hair needs to move with you -
Active routines
Buns, ponytails and everything in between -
Wet hair
After swimming or washing
Shop your fabric, find your BUNLUV
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Silk Scrunchies
Soft on Your Hair, Structured for All-Day Hold BUNLUV mulberry silk scrunchies...
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Satin Scrunchies
Satin scrunchies designed for everyday styling, from polished buns to relaxed ponytails....
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Swim & Resort Scrunchies
Designed for beach days, pool swims and holiday routines, our Swim SmartCore...
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Essential Sets
Scrunchies & Sleep Bonnets, Thoughtfully Paired BUNLUV essential sets bring together thoughtfully...
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School Scrunchies
Made for Busy Mornings and Long School Days BUNLUV school scrunchies come...
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Active Scrunchies
Scrunchies That Keep Up With Your Workout BUNLUV active scrunchies are designed...
Your BUNLUV set
MOST POPULAR
Most customers choose 3–4 scrunchies. One for everyday, one for active, one for silk nights. Our sets arrive in gift ready packaging, perfect for gifting or building your own routine.
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Mulberry Silk Scrunchie Set - Black, Dark Chocolate and Nude
Regular price $52.00Regular priceUnit price per$52.00Sale price $52.00 -
Mulberry Silk Scrunchie Set – Nude
Regular price $52.00Regular priceUnit price per$0.00Sale price $52.00 -
Mulberry Silk Scrunchie Set – Black
Regular price $52.00Regular priceUnit price per$0.00Sale price $52.00
"Designed for all hair types, for the moments you're in motion and the rituals in between."
From our founder
A brand build on real life
At BUNLUV, everything starts with real life. With movement, change, and the moments we almost give up when hair becomes a barrier. Our accessories are designed to support you through your day and night, so life always comes first and your hair is cared for along the way.
Read our journal
Good questions
Questions worth asking about your hair tie.
About SmartCore Scrunchies
SmartCore spiral scrunchies are a different approach to everyday hair styling.
Built with a structured inner spiral and wrapped in soft fabric, they are designed to be worn across a range of daily moments, from getting ready in the morning to winding down at night.
Everyday Styling
Hair is often tied up, taken down, and restyled throughout the day.
SmartCore scrunchies are designed to support this kind of routine, whether you are heading to work, school, the gym, or simply moving through your day.
Hair Types
• fine or straight hair
• thick or longer hair
• curly and coily textures
• children and teens
Designed in Australia
BUNLUV is an Australian brand focused on creating hair accessories that feel easy to wear and fit naturally into everyday life.
Each design reflects a balance of function, simplicity, and considered detail.
How SmartCore Spiral Scrunchies are designed
SmartCore Spiral Scrunchies are thoughtfully designed for everyday wear, with a spiral inner structure that offers an alternative to traditional elastic hair ties.
The spiral design allows the scrunchie to move with the hair as it’s worn, while the outer fabric wraps around the core rather than directly around the hair itself.
Lightweight and comfortable, SmartCore scrunchies are designed to be worn across a range of routines and styles, whether your hair is worn up briefly or throughout the day.
Why spiral scrunchies feel different to elastics
Traditional elastic hair ties rely on tension to gather hair. SmartCore spiral scrunchies are designed differently, featuring a spiral inner structure rather than a single elastic loop.
The spiral shape creates a different structure compared to traditional elastics. This design makes SmartCore scrunchies a considered option for everyday routines where hair may be worn up and down throughout the day.
SmartCore scrunchies for different hair types
SmartCore scrunchies are available in a range of fabrics and finishes suited to different hair textures and everyday routines, including:
Curly, coily and wavy hair
Straight and fine hair
Thick, long or full hair
Children and teens
Worn by men, women and families across Australia, SmartCore scrunchies are created for everyday styling across different preferences and stages of life.
One scrunchie. Many hair stories.
Everyday wear, sleep and active routines
SmartCore scrunchies are designed to fit seamlessly into real life, from busy mornings to slower evenings. Created for everyday routines, they’re made to be worn across a variety of moments throughout the day and night.
They’re commonly worn for:
- Daily wear
- School hairstyles
- Gym and low-impact movement
- Sleeping or lounging
- Busy, time-poor routines
Designed to be worn, lived in, and loved, without overthinking it.
What are spiral hair ties also called?
Spiral hair ties are also known as coil hair ties, phone cord hair ties, or hair coils. These names are often used interchangeably to describe hair ties with a coiled structure. At BUNLUV, this spiral structure is placed inside a scrunchie to create a softer, more flexible way to hold hair.
What is the difference between a spiral hair tie and a regular hair tie?
Traditional hair ties are typically made from elastic and hold hair in a fixed position. Spiral or coil-style hair ties use a curved structure that can distribute tension differently along the hair. BUNLUV scrunchies combine this internal spiral with fabric to create a more considered, flexible hold.
Are coil or spiral hair ties better for your hair?
Different hair ties suit different people and routines. Some people choose spiral or coil hair ties as they are designed to avoid tightly gripping one section of hair. BUNLUV scrunchies are designed as an alternative for those looking for a softer, more flexible way to wear their hair.
Do spiral hair ties leave a crease in the hair?
Hair creasing can depend on how tightly hair is tied, hair type, and how long it is worn. Some people find that spiral or coil-style hair ties may reduce the appearance of a defined crease compared to tighter elastics, but results can vary.
What are phone cord hair ties?
Phone cord hair ties are another name for spiral or coil hair ties, named after their resemblance to traditional telephone cords. They are often used in ponytails, buns, or casual styles.
Are spiral hair ties suitable for wet or delicate hair?
Hair can feel more delicate when wet or after activities like swimming. Some people choose spiral or fabric-covered hair ties during these times as part of a gentler routine. BUNLUV scrunchies are often used in these moments for a softer hold.
Can I wear spiral hair ties every day?
Hair ties are often part of daily routines, whether for work, movement, or rest. BUNLUV scrunchies are designed for everyday wear, with a focus on comfort and flexibility across different moments of the day.
What are hair bobbles? Are they the same thing?
“Hair bobbles” is a general term used in Australia and the UK for many types of hair ties, including elastics, scrunchies, and sometimes spiral or coil styles. The exact meaning can vary depending on how the term is used.
Where they fit into your routine
• everyday wear
• school and work styling
• low-impact movement
• sleep or rest
• travel and on-the-go